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Extreme numbering

Extreme numbering for Extreme SportsOur latest publication, the Berkshire Encyclopedia of Extreme Sports, is drawing some flak – which definitely in line with the subject of the book. We’re getting calls from people who want us to know that our right-hand page numbers are printed in reverse. One asked if this was a problem in her copy only or were they all misprinted?

In fact, the design by Joe DiStefano was created in the edgy spirit of the sports themselves. Like extreme sports – and extreme ironing, covered in the book according to Scott Eldridge, who put it together – Berkshire’s extreme numbering seems to be exactly what we hoped for: extreme enough to make people a little nervous.

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  1. […] search and indexing going on here, and you’ll see that our innovative book design—and “extreme numbering”—shows up well in this […]

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